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How Kenyan Eco-preneur, Lorna Rutto Quit Her Bank Job To Start Waste Recycling Business

Lorna Rutto is an inspirational and passionate Eco-preneur with a vision to have a Green Africa free from poverty. Lorna Rutto resigned her comfortable banking job in 2009 to start EcoPost in Nairobi.

In 2009, Lorna founded her company, which collects plastic waste and manufactures commercially viable, highly durable, and importantly environmentally friendly fencing posts, used widely across Kenya as an alternative material for wood.

She truly loves what she does. In her words, she said “I love my work. Each day when I go to work, I feel that I am serving my purpose in this world and working towards our goal to transform Africa’s waste into wealth. This renews my strength every day.”

So far, her innovative business idea has created over 7,000 fencing posts, 500 new jobs, generated more than $ 150,000 in yearly revenues, saved over 250 acres of forests and removed more than 1,000 tonnes of plastic waste from the environment.

Lorna has won several awards with this initiative. Some of the awards include Transform Kenya Award, Cartier Women’s Initiative Award, Energy Globe Award, Safaricom Enablis Award, Nature Challenge and SEED Award. Lorna has been featured on the elite Forbes List among the 20 Youngest Power Women in Africa and nominated with the Guardian Newspaper readers among Africa’s top women achiever.

Recently, her business attracted an equity investment from the Blue Haven Initiative and the Opus Foundation amounting to USD 495,000.

Lorna’s business which started as a small cottage venture has now moved to a large manufacturing facility equipped with advanced recycling machinery.

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